Truth in ads - Understanding the media

In this topic we will explore the truth in ads and try to understand parts of the way media work.

So let's get started by accessing the "Truth in Advertising" online lesson so that you will be able to:

• Read and identify various types of advertisements
• Analyze advertisements for examples of persuasive writing, generalizing, exaggeration, and scare tactics
• Write responses to ads that you’ve analyzed.

So jump to the online lesson, start reading and answering the questions!

Then you may watch the following videos:

•  a voter explains how to read a campaign poster with a critcal eye
•  a parody of a television commercial demonstrating the costs hidden in the fine print

so we can discuss about them. This is a fine source to start thinking about creating your own group ads!

Finally there is a related print download about how you read the news.